The Basics

L.U.C 1937 Paying tribute to understatement Elegance and understatement are an integral part of Chopard’s watchmaking heritage. For its 150th anniversary, the company has chosen to highlight this expertise by presenting the L.U.C 1937 model – a steel watch firmly rooted in the tradition of timelessly classic timepieces and equipped with the new L.U.C 1.010 self-winding movement chronometer-certified by the COSC. This anniversary model is issued in a limited edition. The 150 years of Chopard’s history to date have been punctuated by many decisive moments. 1937 was one of these pivotal years, since that was when the founder’s grandson Paul-André Chopard chose to leave the Jura region where Louis-Ulysse Chopard set up his first workshop, in order to establish the brand in Geneva. It was in the latter canton that Chopard subsequently built its current success. In tribute to this landmark event in its history, the Manufacture presents the L.U.C 1937 model, with its pure, understated lines embodying a significant facet of the company’s watchmaking history. The 42 mm-diameter steel case of the L.U.C 1937 model features an innovative profile with a screw-lock crown off-set at 4 o’clock ensuring optimal comfort on the wrist and guaranteeing water resistance to 100 metres. It is adorned with a vertical satin-brushed finish on the sides, along with polished lugs and a sapphire crystal case-back. The slate grey dial is distinguished by a sunburst satin-brushed motif centred around the Chopard logo at 12 o’clock, and by applied Roman numerals. Protected by a glareproof sapphire crystal, it displays the hours, minutes, central seconds along with a date window at 6 o’clock, while also offering a stop-seconds function enabling easy and accurate time-setting. The L.U.C 1937 model beats to the rhythm of the new L.U.C Calibre 1.010, a mechanical self-winding movement. Its construction designed to achieve faultless reliability is characterised by a crown at 4 o’clock, a 60-hour power reserve, 31 jewels and a frequency of 28,800 vibrations per hour; while Côtes de Genève finishing and a L.U.C engraving set the perfect finishing touch. L.U.C 1.010 represents a significant landmark in the history of L.U.C movements. Accurate, reliable, efficient and designed to facilitate assembly, it was specifically developed to lend itself smoothly to industrial-scale production. The subtly elegant L.U.C 1937 watch is fitted with a black leather strap secured by a steel pin buckle. This anniversary model is issued in a limited series of 1,937 watches.

Brand: Chopard
Family: L.U.C
Reference: 168527-3001
Name: L.U.C 1937 Anniversary
Produced: 2010
Limited: Yes, 1937 units

Below is a detailed look at Chopard’s model 168527-3001 from L.U.C watch family, including the price, case details and movement features.

Chopard L.U.C 168527-3001

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The Details

Chopard’s L.U.C 1937 Anniversary (168527-3001) was originally released in 2010. This watch features a automatic movement beating at a frequency of 28800 bph ( 4 Hz) to provide a 60-hour power reserve when fully wound.

The Case

The stainless steel case measures 42mm in diameter and roughly 11.39mm thick. The round case is paired with a grey color dial with stick-shaped hands, and a roman numerals hour markers and minute track, covered by a sapphire glass. Chopard’s L.U.C model 168527-3001 is water resistant up to 100 meters (328 ft). A display caseback is over the back of the watch case.

Material: Stainless steel
Glass: Sapphire
Back: Display
Shape: Round
Diameter: 42mm
Height: 11.39mm
Lug Width: N/Amm
W/R: 100

Case Diameter

Case Thickness

Lug Width

Water Resistance

The Movement

The L.U.C 168527-3001 movement is a powered by caliber L.U.C 01.01-L made by Chopard. The 31-jewel automatic movement is 28.8mm in diameter. Its balance wheel oscillates at 28,800 semi-oscillations per hour or 4 Hz. This movement offers a 60-hour power reserve.

Type: Automatic
Brand: Chopard
Caliber: L.U.C 01.01-L
Base: N/A
Display: Analog
Diameter: 28.8mm
Jewels: 31
Reserve: 60 hours
Frequency: 28800 bph
Time: Hours, Minutes, Seconds
Additionals: Chronometer

The Price

How much does the Chopard’s L.U.C 168527-3001 cost? This watch was introduced in 2010 and has been in Chopard’s collection for around . This watch is a limited edition with just 1937 pieces released. As with most luxury watches, the price of depends on the availability and demand.

CURRENT PRICE: Not Available

For more information, visit Chopard online.


  • Brand: Chopard
  • Model: L.U.C 1937 Anniversary
  • Reference Number: 168527-3001
  • Limited: Yes, 1937 units

Case & Dial:

  • Material: Stainless steel
  • Glass: Sapphire
  • Back: Display
  • Diameter: 42
  • Thickness: 11.39
  • Lug Width: N/A
  • Dial Color: Grey
  • Indexes: Roman Numerals and Stick-shaped hands
  • Water Resistance: 100 meters


  • Winding: Automatic
  • Brand: Chopard
  • Caliber: L.U.C 01.01-L
  • Display: Analog
  • Diameter: 28.8mm
  • Jewels: 31
  • Power Reserve: 60 hours
  • Frequency: 28800 bph
  • Functions: Hours, Minutes, Seconds

About Chopard

Chopard logo

Passion and innovation are the hallmarks of Chopard’s philosophy, reflected in each unique creation of the L.U.C collection. On the inside or from the outside, each timepiece is the ultimate expression of beauty and the peak of watch-making art. In 1921, the founder’s son, Paul Louis Chopard, opened a branch in La Chaux-de-Fonds and then relocated the company headquarters there. In 1937, he … moved the firm to Geneva, the capital of Haute Horlogerie, or Fine Watchmaking, thereby bringing it closer to its cosmopolitan clientele. In 1943, Paul André Chopard, grandson of Louis-Ulysse, took the helm. In 1963 he sought a buyer capable of reviving and perpetuating the brand’s rich heritage, since none of his sons wished to take over the company. This was when he met Karl Scheufele, descendant of a dynasty of watchmakers and jewellers from Pforzheim, Germany. After a brief meeting, Karl Scheufele decided to buy the company. Under the impetus of the Scheufele family, Chopard experienced spectacular development. Renowned for its creativity, its state-of-the-art technology and the excellence of its craftsmen, it became one of the leading names in the high-end watch and jewellery industry. Entirely independent, Chopard is pursuing a time-honoured family tradition. Karl Scheufele and his wife Karin have orchestrated the company’s international expansion for more than 40 years and are still active in the firm. Their two children are its current co-presidents: Caroline Scheufele is responsible for the ladies’ collections and high jewellery, while her brother Karl-Friedrich Scheufele manages the gents’ collections and the Chopard Manufacture in Fleurier, the production site of L.U.C movements.

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